This is a shining example of the power of packaging and advertising by Mockup Advertising for Garden Glory Hoses.

Garden Glory wanted to elevate gardening tools far beyond your garden variety hoses. They designed high-quality hoses, pipes and wall mounts in high-end, eyecatching colors. Names like ”Minty mermaid” ”Candy crush” and ”Bordeaux baby” make the hoses more personable and interesting for the customer and transform them from something necessary to a conscious design choice.

"Our mission was therefore to create a playful but, at the same time, elegant package. Something that would communicate the fact that Garden Glory hoses are one of a kind. We found inspiration among the iconic bags of Herm├ęs, Chanel and Mulberry. Making our own ”it-bag” out of colourful plastic and brass chains."

-via The Dieline

1 comment:

  1. I saw this 'purse' photo on NotCot.org and thought it was a joke! Hilarious but kind of cute, too!



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