Vista Caballo Letterhead

I love the smell of letterhead in the morning, especially good letterhead like this from Studio on Fire. I mean, if you're going to get an invoice, getting one that's lovingly printed on luxurious paper might somehow soften the blow.

Speaking of letterhead, I've got a really exciting new project I've been working on for the past two months to share with you next week, so please check in.

Also, on their blog Beast Pieces, they make the point of mentioning how often material choice is overlooked in branding and design. I couldn't agree more. Careful consideration of materials can really elevate a design. The opposite is true, too.

--photos via Beast Pieces

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